MOSHI MOSHI Strengthens Leadership Capabilities Through AI for Executive Program in Collaboration with Chulalongkorn University

23 September 2026

(From left) Mr. Sanga Boonsongkor, Chief Executive Officer of Moshi Moshi Retail Corporation Public Company Limited; Assoc. Prof. Tartat Mokkhamakkul, Ph.D., Dean of the Faculty of Commerce and Accountancy, Chulalongkorn University and Prof. Wattana Viriyasitavat, Ph.D.

Moshi Moshi Retail Corporation Public Company Limited continues to enhance its leadership capabilities through the AI for Executive program, designed to provide executives with strategic perspectives on artificial intelligence (AI) and its growing role in driving innovation, operational excellence, and sustainable business growth in today’s rapidly evolving digital landscape.

The program was officially opened by Assoc. Prof. Tartat Mokkhamakkul, Ph.D., Dean of the Faculty of Commerce and Accountancy, Chulalongkorn University. The session featured Prof. Wattana Viriyasitavat, Ph.D., a renowned AI expert, who shared insights on emerging AI trends, real-world business applications, and AI governance frameworks, enabling organizations to adopt and leverage AI responsibly and effectively.

As businesses continue to navigate digital transformation, the initiative reflects Moshi Moshi’s ongoing commitment to empowering its leadership team with future-ready knowledge, fostering a culture of continuous learning, and embracing innovation to strengthen the company’s long-term competitiveness and sustainable growth.