Vision

Bringing happiness through the creation of exquisitely designed products

Mission

Offering quality lifestyle products at affordable prices to consumers by focusing on product development, data-driven culture, and sustainable partnership

Core Values

M
Modern
Be committed to developing the organization, ready for change, and adapt to become a modern organization and keep pace with modern times.
O
Ownership
Perform duties with a sense of belonging to the organization, take responsibility for driving the organization to its destination.
S
Sustainable living
Minimize waste generation and production, giving importance to the responsible use of natural resources, reduce their impact on the environment and society, and strive to create high-quality working and living environments.
H
Happiness
Have positive thinking, create happiness in performance, and maintain a healthy work–life balance and way of life.
I
Idea
Be creative and open to learning new things to apply at work.